Enhanced Virtual Tours (for the Venue-Centric Business)

  • Venue-Centric Business (noun): “A business whose core value proposition and revenue model are heavily tied to the physical space and services offered within that space.”

  • Enhanced Virtual Tour (noun): “A 3D digital experience that allows users to explore a space remotely, with added features that improve engagement and interactivity.”

While a staple in the real estate industry for over a decade, 3D virtual tours have only recently begun to catch on as an avenue for ‘venue-centric businesses’ to showcase their spaces- and these early adopters are reaping the benefits. 

Moving beyond the standard 3D tour, Enhanced Virtual Tours (EVT), by Sound Photography, incorporate multimedia content and interactive elements, resulting in an engaging and versatile venue marketing (and planning) tool. Our approach involves delving into our client’s vision, ensuring that their virtual tour effectively communicates their venue’s unique story, while also highlighting their company’s services.

Ideal Venues For EVT’s

EVT Integration Options

The Latest In 3D Camera Technology

To transport vivid reality into the virtual world, our EVT’s are created using the high-performance Matterport Pro 3. This breakthrough 3D camera uses high-precision LiDAR to effectively and efficiently capture spatial data- both indoors and out. The custom 20MP sensor with a 12-element lens covers an ultra-wide angle, produces accurate, detailed digital twins in brilliant, life-like color, culminating in the creation of a truly immersive experience. The Pro 3 is also twice as fast at scanning large spaces as its predecessor.

The EVT Creation Process

  1. Plan: In our initial meeting we’ll gather venue details, discuss your marketing goals, determine what media to include in the tour, and finally schedule a time to scan your space.

  2. Capture: One of our certified technicians will scan your empty venue. Return visits to scan various room sets, and/or any additional photography or video services, will be performed as needed.

  3. Collect: Next, we’ll gather any existing marketing material that your company has already developed, for integration into the EVT.

  4. Post-Production: After processing the scan, we’ll assemble the media, make edits, and insert the interactive elements into the tour. Turnaround time averages 2-3 weeks depending on scope of project.

  5. Deliver: Upon completion we assist in embedding your EVT onto your website and uploading to your Google Business profile (so visitors can access the tour via Google Maps & Street View).

  6. Maintenance: We provide hosting, ongoing software upgrades, monthly analytics reports, as well as the option to update any of your integrated media content at any time.

12 Ways EVT's Benefit Venue-Centric Businesses

Let’s work together

Reach out to schedule a demo, ask questions, or request a quote!